3. Script
The research team then presents the knowledge base to the production team in a workshop environment, where the structure and story flow of the script is established. The production team applies their storytelling techniques to arrange the information into an engaging structure, while the research team ensures the educational value of the information is preserved.
Once the structure and story-flow of a video is defined, it is written into a script that will act as the basis of the video. A thorough review and iteration process with the client ensures that the script is perfectly tuned before going into video production.